UCLA Spotlight




Criteria for Spotlights

The first requirement for a Spotlight story is an obvious one: a strong connection to UCLA. Beyond that, we look for stories that will pique the interest of our readers and illustrate UCLA's positive impact in areas such as technology, health care, the arts and K-12 education. Strong visual interest is a plus, as are existing assets (photos, video, virtual reality, rich web sites).

We also try to achieve balance: an engineering story may be followed by a story about a doctor or a filmmaker or a painter, but rarely by another engineering story. So sometimes we pass on a story that's too similar to one we've already done.

Finally, we ask that you understand that one story may pre-empt another. For instance, when UCLA won the 100th NCAA team championship, we threw our Spotlight schedule out the window to help celebrate that unprecedented accomplishment.